For brands · AI Campaign Planner
Paste your site. Get a campaign brief.
The planner reads your brand and proposes the objective, categories, districts and format before you spend a rupee.
- Matches you to verified creators, identities masked
- Email the brief to your team from the same screen
- Sutra runs the campaign. Payment will be held in escrow once payments go live.
Free. No signup. Only your website is required.
Campaign brief
- Objective
- Brand awareness and a festive sales lift
- Categories
- Food & CuisineLocal & NeighbourhoodDevotional & Spiritual
- Districts
- Bengaluru UrbanMysuruDharwad
- Format
- Reels · YouTube Shorts · Stories with a link sticker
Creators to start with
2 of 42 verified creators- Micro · Mysuru
Mysuru food creator whose taste-test Reels suit a Dasara sweet box.
- Micro · Bengaluru Urban
Home-cooking storyteller with a Bengaluru family audience, a natural fit for gifting.
Combined reach about 1.2L to 7L followers, estimated from each creator's size tier. Names stay masked until your intro.
Sample brief for a fictional brand. Yours appears here after you paste your website.
How it works
From a website to a brief, in four steps.
- 1
Paste your site
The planner reads your brand. Only the website is required.
- 2
Add competitors and a goal
Up to five competitor sites and a goal, or let the planner decide.
- 3
Get the brief
Objective, categories, districts, format and the creators to start with.
- 4
Hand it to Sutra
Email it to your team, or request a campaign from the same screen.
Without and with
Without the planner, with the planner.
Without the planner
A blank page
- Guess the objective
- Bengaluru by default
- Brief written from scratch
With the planner
A brief in minutes
- Objective set from your site
- Districts across Karnataka
- Creators masked until the intro
What is inside
A brief you can actually brief with.
Objective
One clear aim, in plain words, tied to your goal and season.
Categories and districts
Where your story fits across Karnataka's 31 districts, not only Bengaluru.
Format
Reels, Shorts, Stories and where a link sticker helps.
Creators to start with
Verified and scored, with identity masked until Sutra's intro.
Competitor view
What rivals did lately, and where to beat them. It unlocks when you email the brief.
Questions
Before you paste your site.
Is it really free?
Does the plan quote prices?
Who sees my brief?
Why is a section blurred?
What happens after I request a campaign?
Ready to make the connection?
Run the planner, or go straight to a request.